Gabriela Enrigue, Co-founder of CREA and Executive Director of PROSPERA is born in Guadalajara and received her Master in Public Policy from UC Berkeley. Over the past 10 years, Gabriela has analyzed expansion plans, found new business lines and overcome cash flow constraints for the family logistics company. Since June 2008, Gabriela has
been consulting for the World Bank in the Finance and Private Sector Development Group. Gabriela led Doing Business in Mexico Evaluation where she worked with the economic development agencies of all 31 states in the country as well the National Institute for Competitiveness in Mexico.
Leticia M. Jáuregui Casanueva is Co-founder and President of Crea. She completed her master degrees in Community Development, Agricultural and Resource Economics at the University of California, Davis. Leticia was selected as one of the top social entrepreneurs in the world by Echoing Green, being awarded their 2008 Fellowship. She has presented her work on remittances and micro enterprise development at the Wharton School of business, the Institute for Mexicans Abroad and the OECD amongst others.
Crea serves Mexican female-led micro enterprises, focusing primarily on the manufacturing sector of food, handmade products and accessories. Crea provides knowledge, sales channels and mentoring by migrant entrepreneurs to these micro enterprises to help them grow, become sustainable and compete in larger markets. Crea seeks to innovation to build up local economies by tackling the causes of migration and not migration per se so that women can become a source of employment creation and migration can be a rare choice rather than a basic need.